"The most value and most support in any class I have ever had! Highly recommend. 🚀 " —Marni Battista
You have so much to share...
There's a lot of Substack advice out there...
But you want a framework and a Substack expert to help you launch (or relaunch) your Substack to:
- attract engaged subscribers (not just lifeless email addresses),
- produce work that stands out (so you're not posting into the void),
- monetize in a way that feels genuine, and
-
not get bogged down by all of Substack's tech and features.
"This course opened up the world of creative possibilities available on Substack and the tools to make that world of possibilities a reality."
—Cherry Damianoff
The Fay Substack Growth Framework
The only Substack course with a proven framework that's helped thousands of Substack writers and creators
Live sessions:
November 22 - December 20
Saturdays 12-3 PM CT
Sarah Fay, the leading Substack Strategist
- The leading Substack Strategist
- Founder and director, Substack Writers at Work, a top-ten, bestselling, featured Substack
- Faculty at Northwestern University
- Creator of two bestselling Substack publications
- National bestselling author at HarperCollins
- Former advisory editor at The Paris Review
- Freelance writer for The New York Times, et al.
- PhD, MA, MFA
- Lover of all things cats and Substack
Guest Expert Sessions
I've brought in two specialists to accelerate your results:
❈ Design a Substack that expresses you with Substack design icon Nan Tepper
❈ Marketing that connects with authentic marketing guru Brenda Lynch
Doors close 11/19 at midnight CT →
$1085
- 00 Days
- 00 Hours
- 00 Minutes
- 00 Seconds
This is the same process I reserve for my private clients
📈 Using my proprietary Substack Growth System:
Kate Hill increased her revenue from $21,000 to $26,000 in just 6 weeks.
Jeannine Ouellete’s paid subscriptions (at $50/year) increased from 560 to 953 in 70 days.
David Roberts became a featured Substack, a Substack bestseller, and grew by 4000 subscribers in just one year.
What students are saying:
"Recommend, absolutely! I'm seeing daily subscribers and follower increases." —Linda Naylor
"This course taught me so much! I've gone from knowing nada to being able to launch and grow a Substack. I love the course's nuts and bolts info, the community/collaboration, and the emphasis on authenticity and enjoyment." —Mary Hickman
"This class made it possible for me to actually launch my Substack. It felt overwhelming before. After the class, it seems very possible and fun!" —Anne Hemplemann
"It has helped clarify my goals and to understand the real potential for growth and income." —David Sutton
"The course is for people who place a high value on time. It's a good way to move forward quickly and save time. I found it quite valuable in getting my publications up and running in short order. Reduction of trial and error and wasted time. Less work repeated." — Rodolfo Paiz
"The course has given me a clear vision and a structure to help me make progress." —Delphine Rose
"Through Sarah Fay's expert guidance through the intricacies of all things Substack, I feel confident that Substack is THE Platform for my writing and any of my other creative endeavors." —Marni Battista
Frequently Asked Questions
I'm completely new to Substack. Will I be able to keep up?
Absolutely! In fact, some of my most successful students started from zero. The course is designed to take you step-by-step through everything. Plus, you'll be in a cohort with other beginners, so you'll never feel alone or behind. One student said: "I've gone from knowing nada to being able to launch and grow a Substack."
I don't have time for a 4-week course. What if I fall behind?
I get it: you're busy. That's exactly why I designed this to save you time in the long run. The live sessions are recorded, the videos are under 10 minutes, and past students report this actually saved them months of trial and error. As one student put it: "This class saved me hours of trial and error."
I'm not tech-savvy. Will I get lost?
No! I've helped writers who couldn't even log into Substack become confident publishers. We cover the tech step-by-step, and there's always time for questions. Plus, you'll have implementation videos to refer back to anytime.
What if I already have a Substack? Is this too basic for me?
Great question! I actually have a separate cohort for experienced Substackers. You'll skip the beginner stuff and focus on optimization and growth strategies. One experienced writer said: "I had a lot of the basics down already, but Sarah gave a lot of strategic insights, especially tips on what's working now."
How is this different from free Substack resources?
Free resources give you bits and pieces and often AI-generated hacks. I give you my complete proprietary Substack Strategy Framework. This is a proven system based on 700+ client transformations, not random tips from the internet. You get live coaching, personalized feedback, and strategies that actually work right now.
What if I can't attend the live sessions?
No problem! Everything is recorded and you'll have lifetime access. Plus, the implementation videos are designed to guide you between sessions. The community is also there for support 24/7.
Is there a payment plan?
Yes! You can split it into two payments or use one of our payment partners. Just select your preference at checkout.
What's your refund policy?
I want you to feel confident in your investment. Attend the first two weeks and complete the assignments, and if you don't feel you're getting massive value, just email me for a full refund.
How long do I have access to the course materials?
Lifetime access. Once you're in, you have access to all recordings, videos, and resources. You can revisit them whenever you need a refresher.
Will this work for creative writers/poets/artists?
YES! The framework works for any creative and creator. The strategies adapt to any content type.